Blogging may sometimes be perceived as a solitary experience, a person sitting in front of their keyboard, writing articles in their home office or holed up in a booth in their local café. Writing to their heart’s content. End of story.

Well, not quite.

But in order to be successful, bloggers need to consider a number of other factors. In this post will go over some of the more important considerations including: community/networks; twitter chats; social networking; in-person conferences; optimizing posts for SEO; share buttons and social media.

Businesses who are using videos to sell their products and build brand awareness are finding good homes for them on a number of popular video platforms. YouTube still seems to outshine the competition with more engagement of total embedded linked videos. But as we know, simply uploading a video to YouTube will not guarantee that it will be found in search results even if it’s the best video on the topic. Videos like all other web content need to be optimized for search. In this post, we’ll explore some tried and true tactics for helping your videos receive the rankings they deserve.

The way people talk about Social Media these days you’d think it was a cure-all for every business ailment. But if you’ve taken a look at The CMO’s Guide to the Social Landscape, you might be a little surprised to learn that all social networks aren’t created equal, in other words, some serve your business better in certain areas than others.