The new Timeline for Facebook Pages are here. In this post, we’re excited to highlight what you need to know to get started. We’ve listed some of the important new additions and as a way to help to approach your new page, we’ve taken a look at Starbucks Facebook page to demonstrate the new features and different kinds of Facebook updates that work well. Let’s begin!

A group of advertisers on Facebook were randomly selected to be part of a test of broad category targeting. We first learned about this through one of our readers. We don’t know how many people were selected to be part of the beta test but one of the frustrating aspects for our reader was the fact that she couldn’t opt out and that she had a much needed campaign to run for her business.