Community Check-in: Pinterest & Influencers Research Study
“Pinterest is a pinboard-style social photo sharing website that allows users to create and manage theme-based image collections such as events, interests, hobbies and more. Users can browse other pinboards for inspiration, ‘re-pin’ images to their own collections and/or ‘like’ photos. Pinterest’s mission is to “connect everyone in the world through the ‘things’ they find interesting” via a global platform of inspiration and idea sharing. Pinterest allows its users to share ‘pins’ on both Twitter and Facebook, which allows users to share and interact with a broad community.”
What we know so far is that the social web has gotten even more visual with Pinterest. It’s unclear if Pinterest will end being a short lived fad (some indicators that traffic is falling) but for now pins are having an impact on what we cook, wear, make and even what we buy.
This is a call-out to all the influencers out there that have added pins to their daily to-dos.
The study is now complete.
Congrats to Lolli Franklin from Betterinbulk.net for winning the $100!
Check out the study results over on Social Lens Research, the research side of the house.
Here is the infographic we created from the study findings:
Interested in sponsoring a community check-in? Like to get influencers to weigh-in on your product or campaign? Contact us at firstname.lastname@example.org to get more information on our influencer research services.