The Year of the Female Entrepreneur: New Survey Data and Infographic
February 15, 2013 – 1:23 pm | No Comment

Happy to learn it’s the Year of the Female Entrepreneur. Go Team!
“The State of Women-Owned Businesses” conducted by
National Association of Business Owned Women
and Web.com surveyed 550 Women Business Owners (WBOs) and found a lot …

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Articles by Julie Diaz-Asper

Mobile Enabled Latino Kids: Latina Bloggers Weigh-In on the Benefits and Challenges
June 14, 2013 – 10:00 am | No Comment
Mobile Enabled Latino Kids: Latina Bloggers Weigh-In on the Benefits and Challenges

Our recently released Latina Moms on Mobile Phone Security for their Children study found that Latino kids are getting access to mobile phones earlier (average age 12) and most have phones that offer advanced features like mobile …

The Year of the Female Entrepreneur: New Survey Data and Infographic
February 15, 2013 – 1:23 pm | No Comment
The Year of the Female Entrepreneur: New Survey Data and Infographic

Happy to learn it’s the Year of the Female Entrepreneur. Go Team!
“The State of Women-Owned Businesses” conducted by
National Association of Business Owned Women
and Web.com surveyed 550 Women Business Owners (WBOs) and found a lot …

Community Check-in: Pinterest & Influencers Research Study
June 21, 2012 – 8:44 am | No Comment
Community Check-in: Pinterest & Influencers Research Study

Pinterest as defined by wikipedia as:
“Pinterest is a pinboard-style social photo sharing website that allows users to create and manage theme-based image collections such as events, interests, hobbies and more. Users can browse other pinboards for inspiration, ‘re-pin’ images to their own …

Book Review: Social Media for Social Good: A How-To Guide for Nonprofits
February 24, 2012 – 8:55 am | No Comment
Book Review: Social Media for Social Good: A How-To Guide for Nonprofits

Nonprofits are leaders in using social media to grow their community and get advocates to take action. Many of these nonprofits have had great success with minimum budgets and resources. How can nonprofits effectively use …

LATISM 2011 RECAP: My Get Started on Facebook Presentation
December 13, 2011 – 12:30 pm | 26 Comments
LATISM 2011 RECAP: My Get Started on Facebook Presentation

Two years ago, I started to tweet.  Two years later I have tweeted tons (8,119 tweets!),  have 3 blogs,
regularly launch Facebook campaigns, speak at conferences and even got GigCoin started in great part due to Latinos …

Holiday Shopping And Social Media Study
November 7, 2011 – 7:50 am | 2 Comments
Holiday Shopping And Social Media Study

Tis The Season for Holiday Cheer, Seasonal Soirees and Shopping, Shopping, Shopping!

In order to understand how social media impacts savvy shoppers, we checked in with 25+ social influencers.
Highlights from the GigCoin check-in:

80%+ felt that holiday …

Share the know-how! How I grew my business on facebook?
September 23, 2011 – 7:39 am | 2 Comments
Share the know-how! How I grew my business on facebook?

How to grow your business on Facebook. GigCoin community members share their know-how.

Making your Facebook Wall Post Pop! Five tips to get more likes and comments
August 29, 2011 – 9:37 am | No Comment
Making your Facebook Wall Post Pop! Five tips to get more likes and comments

Rules of Engagement 
New study builds the case that focusing on your news feed can get you Facebook engagement and visibility.
The recent Comscore  and Facebook study found that:
“Users are 40 to 150 times more likely to …

How to use Twitter for Business: Expert tips from Cathy Larkin
August 7, 2011 – 7:29 am | 5 Comments
How to use Twitter for Business: Expert tips from Cathy Larkin

Twitter expert Cathy Larkin @CathyWebSavvyPR shares her top tips for using Twitter for Business.

Jimmy’Z Kitchen: How to get super fans, not just likes.
August 5, 2011 – 12:20 pm | 4 Comments
Jimmy’Z Kitchen:  How to get super fans, not just likes.

How to use social media to build awareness and buzz for a restaurant.